- Latest version of the item
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Release Date: 2017.04.18
WooCommerce One Page Checkout is a premium plugin that allows you to make your checkout process as short as possible. Use this plugin to create a customized page or choose from the default templates to display both product selection and checkout forms in only one page.
All in one
The plugin allows the customer to see both the products he/she has chosen and the checkout forms, all in a single page. Also, it enables customers to modify the number of items in the carte, without leaving the page.
One Page Checkout gives you the possibility to chose a selection of products to display on each checkout. You can create a page for just one featured product, a bundle of products or your entire online catalog.
When creating the checkout landing page, you can choose from the default templates ( a simple pricing table, list of products, etc.) or you can customize one according to your needs. What is more, you can create multiple unique pages for events, promotions or a customized target audience.
1 in 10 carts are abandoned, one of the main reasons being the complicated and time-consuming checkout process. If the customers have to fill too many fields or unnecessary details, you can lose them. The faster the checkout process, the higher your conversion rate will be. Studies have shown that, when done right, the one page checkout process outperforms a multi-page checkout.
Although the number of fields to fill does not differ much to multi-page check-out, it might work a little faster since one does not have to wait for the page to refresh. Also, customers always have an overview of the checkout process and knowing their progress might act as a psychological boost. Finally, what is great is the fact that with a one page checkout, you lack navigational elements.
Using a One page Checkout format, your customers will go through the process quickly and efficient. By not asking the customer to perform distracting actions you will improve the overall flow of the process and thus increase conversions. Basically what it does is to simplify the checkout process and shorten the path to a sale.
Reduce delays and friction as much as possible.
According to data, 5 is the average number of steps during a successful checkout process. You should ask only for the basic and essential information from your customers (billing address, the shipping method, the payment method and the checkout review). If there is data that can be automatically filled, use it. Also, if a field is optional, it’s better to take it out.
By displaying progress you will inform your customers how far they’ve gone through the checkout process, Also it shows them which and how many steps are there to be accomplished. Keep in mind the fact that this kind of structure can give you precious data on customer’s behaviour.
Let your customers edit the items they have added in their carts. Add an “edit cart” button to your checkout page so that customers can add, remove or increase the number of items to be purchased.
This kind of trick basically transforms your multi-page checkout into a one page display. Your customers can move to the next step only after they have filled the mandatory information. Whether it is a side bar design or the checkout page naturally expands, consider it an option.
Studies have shown that bright colours for the call to action buttons convert better. Depending on the design of your store, you should pick a colour that stands out against the overall appearance. If you are facing low conversion rates, before your redesign the page completely, change the colour of the CTA button. It might make magic.
Provide your customers with support during the checkout process, such as |live Chat| or a telephone line. Also, after completing the order, tell your customers what will happen next to set the right expectations.